- Leeann Bassett, LinkedIn Coach
"I was a student in Money Makers 1.0 and it was amazing. I’ve gone on to have 3 successful launches of $10-20k. I can highly recommend this and working with Lou is the best."
Leeann launched a new course and had 40 students in her first intake
Same! I went full time in my business so excited for the future. Before long, I was running a fast-growing digital marketing agency. Everything looked great from the outside. The wins kept coming.
But unfortunately, burnout was coming too. And it hit me hard, taking my good health and energy along with it.
If I couldn't show up, I couldn't make money. I knew there had to be a better way - one where I didn't have to trade my time for money.
Did you ditch the 9-5 and go all in on your business because you thought you would have more freedom?
Can you relate?
Taking on more 1:1 clients, even though you know it's not the business model you want...but it feels safer because you're not sure how to turn your course idea into revenue
You quit your 9-5 for more freedom in your life, but now you're busy spending your days responding to client "emergencies", you've got 12 different bosses clients and you're spending your time building their dreams *not yours*
Thinking of a great digital offer but you've got no idea where to get started, or how to make money from it
Running a highly successful business but the only way to make money is to show up in real time and you're sick of it, along with the nights and weekends spent at your laptop
Right now you
might be...
- Then you spend the entire day on back-to-back Zoom calls. You're exhausted, and you haven't even gotten to the deliverables that you promised IN those Zoom calls.
- You've find yourself working nights and weekends just to keep your clients happy, and the money coming in.
- You're exhausted, and feel like you're there with your family but you're not really there (as your busy brain is always thinking about that what that client wanted from you.
You've got to the point in your business when you are secretly dreading the busy day ahead.
DOES ANY OF THIS SOUND FAMILIAR?
...because you know it will allow you to finally:
- Grow past the number of hours you have in the day (and the energy you have in the tank)
- Head to the gym at midday, just because you can
- Take Friday's off and enjoy longer holidays with the fam...
Maybe creating a scalable offer has been on your dream to-do list for months (even years) at this point...
While also making more money, impacting more people than ever, and becoming the GO-TO in your industry.
“I need a big audience to launch.”
You don’t. You can start with what you've got and grow your audience while also making money. This is more effective because you're attracting the right people from the start.
“I have to finish my entire course before selling it.”
It's best to pre-sell your course to make sure there is demand first, and then build the content as you deliver your program for the first time. That way, you're building a better program because it's built on real student feedback.
“I’m not a marketer.”
You don’t have to be. A proven framework will guide you through exactly what to do and when.
“What if I launch and no one buys?”
I understand this is a real fear! But the best way to make sure this doesn't happen is to use a proven launch strategy.
You know that an online offer is what your business needs to move to the next level...so what's holding you back?
Don't let any of this hold you back any longer...
You already know that your knowledge has the power to change lives.
The missing piece?
A proven + repeatable launch strategy that successfully sells your offer, so that you make meaningful money from it.
Without this, even the best online offer will go unnoticed.
THIS IS ALL POSSIBLE WITH THE PROVEN STEP-BY-STEP LAUNCHING PROCESS YOU WILL LEARN INSIDE MONEY MAKERS
Start making money from a product that wasn't connected to delivering 1:1 work, while also growing your online audience at the same time.
Have a proven system to successfully launch your offer, that you can use anytime you want a cash injection.
Make 1:1 work completely optional!
Help more people and guide your students towards amazing results.
Become well-known in your niche, just through launching your program.
Imagine if you could...
MONEY MAKERS follows a four-phase curriculum designed to guide you
step-by-step from idea to successful course launch.
In this first phase, you’ll lock in the building blocks that make every successful launch possible. You’ll refine your Dream Offer so it’s positioned to sell, no matter if you’re creating it for the first time or refining what you already have. You’ll discover the 3 launch types - and choose the one that fits both your lifestyle and your market, so you’re not guessing or copying what everyone else is doing.
From there, we’ll plug your offer into my proven Messaging Framework, giving you the exact words and angles to attract your ideal buyers, all the way from your pre-launch runway to your final cart-close email. And because no launch is complete without a sales page that converts, you’ll build yours step by step with my Sales Page Framework, so you can confidently hit publish knowing your page is ready to sell.
Set yourself up with an irresistible offer, magnetic messaging, and a sales page that sells for you.
Phase 1
By the end of Phase 1, you won’t just have an offer - you’ll have a clear PLAN, message, and sales page that do the heavy lifting for your launch.
Then, using my Path to Purchase Plan, you’ll design a launch event that doesn’t just “hype people up,” but actually leads them step-by-step toward buying. You’ll know how to structure your event, what to share at each stage, and exactly when and how to pitch - so that when doors open, your audience is already ready to say yes.
Warm up your audience, spark excitement, and design a launch event that turns curiosity into conversions.
PHASE 2
By the end OF PHASE 2, you’ll have more than just warm leads. You’ll have CREATED tangible momentum, and DESIGNED a launch event intentionally crafted tO ATTRACT BUYERS.
This is where all your preparation pays off. You’ll run your free launch event using proven templates and step-by-step processes, so you know exactly what to say, when to say it, and how to lead your audience seamlessly toward your offer. Along the way, you’ll have mindset resources to lean on to keep you grounded, confident, and ready to show up fully.
Then comes the moment you’ve been building toward: opening the doors to your program or course. Using the ACA Content Framework, you’ll know how to create powerful, high-converting content throughout your open cart period - the kind of content that gets people off the fence and saying yes.
Step into the spotlight, deliver your launch event with confidence, and start enrolling your dream students.
Phase 3
By the end of phase 3, you’ll have run your launch event, welcomed your first (or next) wave of students, and stepped into a whole new level of confidence WITH launching.
You’ll also recognise just how much you’ve already built: your offer, messaging, sales page, and launch event are now assets you can reuse and refine - putting you miles ahead for your second launch.
Transform your first launch into a repeatable strategy that fuels
long-term growth.
PHASE 4
By the end of phase 4, you’ll not only feel proud of what you’ve achieved... you’ll have a repeatable, data-informed strategy and the momentum to keep growing bigger every time you launch.
Plus! When you join Money Makers, you’ll also get access to extra bonuses…
There's even more...
tools, templates & community to help you launch in half the time, while being supported every step of the way!
Skip the overwhelm and get straight to action. These step-by-step workflows and tutorials show you exactly how to complete the key tasks in your launch, so you can implement quickly and keep moving without second-guessing.
Launch & Go Workflows
Bonus 1
$199 VALUE
$199 VALUE
Wherever tech pops up in your launch, this vault has you covered. With easy, step-by-step tutorials, you’ll get everything set up faster - making the whole process stress-free and simple.
Easy Tech Vault
Bonus 2
$99 VALUE
Take the guesswork out of writing launch emails. With these ready-to-use, customisable templates, you’ll know exactly what to say and when to say it - saving hours of stress and helping you hit “send” with confidence.
'Plug & Play' Email Launch Templates
Bonus 3
$199 VALUE
$199 VALUE
Get the know-how you need to confidently create your course content. From what eqiupment you need, to how to film, to tech and productivity hacks to get it done. This masterclass covers it all.
Online Course Creation Masterclass
Bonus 4
$99 VALUE
If you’re starting from scratch or want to strengthen your existing offer, this mini course will walk you through creating a high-converting offer you’ll feel confident to launch.
Bonus 5
Create Your Dream Offer (Mini Course)
$199 VALUE
$199 VALUE
Support your nervous system while you launch with two breathwork audios created specifically for launching, by breathwork practitioner Kirsten Morrison.
Nourish Your Nervous System: Breathwork Audios
Bonus 6
$199 VALUE
$199 VALUE
You don’t have to do this alone. Inside the Money Making Community, you’ll be surrounded by others on the same journey -
a space to ask questions, share wins, and celebrate every step forward.
Available for 6 months from purchase.
Bonus 7
Money Making Community Group
$397 VALUE
- Jodine McIntyre, Social Media Trainer
"I had my most successful launch ever, doubling both my membership and my monthly recurring revenue for my business"
STUDENT RESULTS
Bonus 1: Launch & Go Workflows
The Money Making Curriculum (4 Phases)
When you buy Money Makers, you get all of this!
ok, let's recap!
Bonus 2: Easy Tech Vault
Bonus 3: Plug & Play Email Launch Templates
Bonus 4: Online Course Creation Masterclass
Bonus 5: Create Your Dream Offer (Mini Course)
Bonus 6: Breathwork Audios
Bonus 7: FB Group Support & Community
- Value $2997
- Value $199
- Value $99
- Value $199
- Value $99
- Value $199
- Value $199
- Value $397
All for just $7388 $997!!!
Bonus 8: Monthly Hot Seat Coaching Call
- Value $3000
You can have your best launch EVER within the next 60 to 90 days...
But Money Makers is about more than just making you more money. It’s your ticket to building the life you want where you step into the driver's seat of your business, become well-known as the expert that you are, impact way more people and stop trading time for money.
Prior to that, I had started an agency, hit 6 figures within 8 months, and then burnt out spectacularly.
I was spending my time juggling all of my clients, working around the clock (yes, nights and weekends), while I was building other people's dreams. While I was "working from home" and there with my family, I was NOT fully present.
I had been helping my clients with growing their scalable offers - so I decided to make this move for myself.
I launched my first course on SEO, got paid to create it with a pre-launch, and then relaunched it on repeat. Before long, I had replaced my income from my services and was able to walk away from that completely.
Cue the time freedom, better health, great money, and no longer being stuck to my desk with Zoom open, ready for the next call.
I couldn't imagine going back to my old business model where I was so stressed out. Now I enjoy free days, with white space in my calendar, and I'm able to help so many more people.
Now it's your turn! I'm here to guide you every step of the way.
My life changed dramatically when I started launching my own online courses and programs.
Hi, I'm Lou BLAKELY!
LOU HAS BEEN FEATURED IN:
Sally had her biggest launch to date by adding strategy to her launch
Leeann launched a new course and had 40 students in her first intake
Carla & her team made $30k on their first launch
Louise C turned her experience into an in-demand online course offer to upskill others in her industry, and sold out her first launch!
HERE'S HOW SOME OF MY CLIENTS HAVE RADICALLY CHANGED THEIR BUSINESS USING MY LAUNCH METHOD
- Chloe Johnson, eCommerce Coach
"I was constantly putting off my launch because I wanted to have my course created first. But as I continued to onboard more 1:1 clients, that goal was getting further and further away. By working with Lou, I ran my first Masterclass and launched my online course which resulted in 11 students. This was a huge buzz and now I'm even more motivated to create a killer course that's going to get my students amazing results. I couldn't have done it without Lou's support and all of her amazing templates and check-lists which helped fast track the entire process."
"I had my first $10k launch."
"I was a student in Money Makers 1.0 and it was amazing. I’ve gone on to have 3 successful launches of $10-20k. I can highly recommend this and working with Lou is the best."
- Leeann Bassett, LinkedIn Coach
"I've gone on to have 3 successful launches of $10-$20k"
STUDENT RESULTS
If that's you, that's ok - this just isn't for you.
You aren't interested in creating a new, freedom-led, income stream in your business.
Unfortunately it doesn't work like that. This program will teach you exactly how to sell it successfully though.
You want to set up your product and let it 'sell itself'
This program won't help you with that.
You want to sell physical products and launch an eCommerce store
This is NOT for you if...
but will this work for me?
And reap the rewards of a freedom-focused online business and fall in love with what you do all over again.
You’re ready to transform the way you
show up in your business
So you can confidently live the life you want, without limiting your business potential
You’re craving more time & freedom
...in your current business and know it’s not sustainable
for much longer
You are sick of relying of 1:1 income for your business
This is for you if...
but will this work for me?
Every month you go without a scalable, predictable revenue stream that doesn't depend on you delivering it in person is another month you're stuck at your desk (and on Zoom), juggling 10 different bosses, still dreaming of a better way.
If you want to end 2026 without relying on 1:1 services for your income, now’s the time to make a change.
here's the thing:
Bonus 1: Launch & Go Workflows
The Money Making Curriculum (4 Phases)
When you buy Money Makers, you get all of this!
ok, let's recap!
Bonus 2: Easy Tech Vault
Bonus 3: Plug & Play Email Launch Templates
Bonus 4: Online Course Creation Masterclass
Bonus 5: Create Your Dream Offer (Mini Course)
Bonus 6: Breathwork Audios
Bonus 7: FB Group Support & Community
- Value $2997
- Value $199
- Value $99
- Value $199
- Value $99
- Value $199
- Value $199
- Value $397
All for just $7388 $997!!!
Bonus 8: Monthly Hot Seat Coaching Call
- Value $3000
Common Qs and As:
I have a question...
Don't see your question below? Send us an email at lou@loublakely.com and we'll get back to you ASAP!
Did you take action from that course?
Can you confidently create content, grow your audience and live-launch your offer to convert your dream customers? If not, Money Makers is where you need to be.
I’ve already done a course on launching, how is Money Makers different?
This is exactly why you need to do Money Makers - so you can create more time and freedom in your business and life. It’s also a self-paced course so you can take part in the course and watch it online 24/7 from anywhere in the world.
Do this course, take aligned action and you’ll no longer be time poor. Promise.
I’d love to do Money Makers, but I don’t have time right now.
You don’t!
In fact, I recommend that you launch your course before creating it so that your time, energy and focus is spent on marketing and audience building. I’ll show you how inside Money Makers.
Do I need to have my course ready when I launch?
You don’t need a large audience to launch, in fact this process will teach you how to grow your audience while you launch.
Inside Money Makers I’ll show you exactly how to grow an audience while making money at the same time, even if you're starting from scratch.
Do I need an existing large audience?
You will need software to launch your course. An email service provider, a page builder and a course portal to host your content. All the tech-details will be explained in the course so you can confidently choose the correct platform for your business and course. While Kajabi is what I recommend, there are other options to suit your individual situation.
What extra costs are associated with launching?
Money Makers is different because it’s more step-by-step than any course I’ve seen and is the reason it was created. I provide training and processes for every step of the launch process. This course is designed to reduce overwhelm every step of the way and focuses on the logical and strategic aspects while combining mindset in each module so you can overcome what’s holding you back as you go through each stage - which is crucial in building launching confidence.
How is Money Makers different from other courses on launching?
How many course sales would you need to make to get your money back from Money Makers?
If you're selling a signature online program or a group coaching program, it would be 1 or 2 sales.
If you're selling a mini course, it would be 4-5.
With Money Makers, you will achieve that quickly and get into pure profit fast.
I am committed to making Money Makers the most supportive and stress-free launching experience there is on the market that builds your confidence, makes you money and gives you the freedom you desire to live the life you want.
If within the first 7 days you are not satisfied with the training and don’t think the course is right for you, all you have to do is email me within 7 days and I’ll provide a refund to you, no questions asked. That’s my promise.
Your worry free guarantee
risk free
Lou x
You didn’t set out to start your business and enjoy the freedom and flexibility of working for yourself only to end up being stuck on the client hamster wheel, feeling stressed and overwhelmed and with zero time to do anything that brings you joy, like take a holiday, go out for lunch or enjoy a midday Pilates class without a worry.
You deserve to live the life you want, to enjoy the freedom of working when it works for you and to build a profitable, scalable, money-making business.
You deserve to be seen and heard online and attract the customers of your dreams, who value your work and who are ready to be empowered by your knowledge.
You deserve to have an online business that positions you as the expert and attracts people who are ready to buy from you.
You deserve to feel happy, successful, empowered and confident in what you’re teaching, offering and selling. And enjoy the whole process, too.
If you’re ready to level-up your launch strategy, reap the rewards of a freedom business and make more money doing what you love, then I’d love to help you.
To the ambitious business owner, service provider and future course creator, who is dreaming of more freedom in their life…
Bonus 1: Launch & Go Workflows
The Money Making Curriculum (4 Phases)
All of this is waiting for you the moment you join Money Makers.
ready to step inside?